communicate from one system
Staying in touch shouldn't require switching between five different tools
SELMA's communication system centralises email, SMS, and template management within your student management platform eliminating context switching and maintaining complete interaction history. Design reusable email and SMS templates with merge fields for personalisation, send individual messages or bulk campaigns to filtered student cohorts, and receive replies directly within student records. Integration with Office 365 and Google Workspace enables two-way email conversation, whilst SMS messaging supports bidirectional text communication with delivery tracking and opt-out management. Keep every interaction documented, accessible, and contextual—giving your team communication tools that work with their workflow, not against it.

Communication Templates
Design reusable email, SMS, and PDF document templates incorporating institutional branding, merge fields for personalisation, and conditional content adapting messages to recipient circumstances. Template library organises communications by purpose including enrolment confirmations, payment reminders, and completion certificates.
- Rich text formatting, image embedding, and attachment capabilities create professional communications
- Merge fields insert student names, programme details, and custom data ensuring personalisation
- Template versioning maintains historical accuracy whilst enabling continuous refinement
Create professional, personalised communications without starting from scratch every time.


2-Way Email Communications
Maintain complete email correspondence with students directly within SELMA through Office 365 and Google Workspace integration eliminating context switching between applications. Compose, send, and receive emails from student records with conversation threading showing complete communication history.
- Automated email routing ensures replies reach appropriate staff members
- Email templates accelerate common responses whilst preserving personalisation
- Comprehensive search functionality locates specific communications within extensive archives
Never lose email context again with complete correspondence history within student records.
2-Way Text Messaging
Engage students through their preferred communication channel using integrated SMS messaging with bidirectional conversation capabilities and complete interaction history within student records. Send individual text messages or bulk campaigns to student cohorts with character count management.
- Students reply directly with responses appearing in SELMA enabling real-time conversation
- Automated SMS workflows trigger based on system events like overdue payments or attendance concerns
- Opt-out management respects communication preferences with delivery receipts confirming message receipt
Reach students instantly on their preferred channel whilst maintaining complete conversation history.


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